How much is a change management seminar worth? 2.5 million perhaps? Find out how making the switch yields massive return on investment
GRAND DYNAMICS = Large Pattern of Change
So you need to change something. Maybe it’s a personal habit, motivating a employee to turn in the expense report on time or event convincing the executive team to upgrade the sales forecasting system. Perhaps even a merger or acquisition where the change involves integrating and accelerating two cultures.
Grand Dynamics utilizes a variety of concepts and frameworks offer support of change acceleration efforts. One such framework is based on the concepts from the book, Switch.
Here are a few comments from the management team members at Ocean Mist Farms. They participated in a Grand Dynamics change management program, and Switch was one of the frameworks facilitated in the two day action seminar.
“Over the next 5 years I have the ability and influence to return $2.5 million on the investment in the workplace. This return is based on changes that I can implement with these tools and knowledge. The ROI in my personal life and happiness is “priceless.” (Ocean Mist Participant)
“As I did with the Change Management session; If we all do our part and meet as a group as we discussed and continue to rekindle our emphasis on change and team building the return will exceed 100 percent. In reality, I don’t think I could put a dollar figure on the potential return to Ocean Mist; employee morale and having people want to come to work for Ocean Mist is far more valuable than a dollar figure.” (Ocean Mist Participant)
“Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?
The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems–the rational mind and the emotional mind–that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort–but if it is overcome, change can come quickly.
In Switch, the Heaths show how everyday people–employees and managers, parents and nurses–have united both minds and, as a result, achieved dramatic results: The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients.The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping.The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service
In a compelling, story-driven narrative, the Heaths bring together decades of counter intuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.” (Crown Publishing, 2010)
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